Erika London is a serial entrepreneur, investor, advisor and mom of two who is passionate about building businesses, creating brands and empowering women to thrive simultaneously in their personal and professional lives.

 

Most recently, Erika became a first time author when she wrote the children's book, Queen of the Concrete Jungle, an ode to NYC which celebrates the power of every Queen Mom.

 

Erika is Co-founder at medical supply company WeShield and Partner and President at hospitality group simplevenue. Erika started WeShield with her partners in April of 2020 to help supply front line workers with PPE when the hospitality industry was shut down. WeShield now supplies safety supplies to some of the largest government agencies (DLA, VA, NYCHA), hospitals and healthcare networks (Wellstar, Mt.Sinai, Planned Parenthood), retail and hospitality brands (GAP, Gucci, Hard Rock) in the US. WeShield is powered by a proprietary sales and marketing process and driven by AI and has quickly established itself as one of the leading suppliers in the industry.

 

Erika's company simplevenue is a hospitality group which owns and operates unique food and beverage micro-concepts within hotel and restaurant properties. The simplevenue portfolio features locations throughout NY, NJ, Chicago and Miami (Sushi by Bou, Sushi Suite, Sushi by Bae, SideBAR, etc). Her tenure in the hospitality industry includes overseeing the operations for dozens of NYC's most iconic and long-standing venues. 

 

Erika also co-founded cityMANI, a company that modernized the antiquated nail salon experience with mobile manicures which was ultimately acquired by Elizabeth Arden Red Door Spa. Erika is currently an Advisor at workforce development organization Mindr which builds belonging at the world's leading workplaces.  She is an NYU graduate and lives in New York with her husband and two daughters.